01Where are we going? 02Is everyone on board? 03Will it actually work?
Everything turns on these three questions. Most teams answer one or two and hope the third takes care of itself. It doesn’t.
What does your business look like from all three angles?
Let’s take a lookFounders
You’re looking for money, and all you’re getting is advice. I show you the blueprint of an investable startup and how to operate it, so you get the outcomes you’re actually after.
Investors
You backed the company for a reason. Now you need to know it’s still heading there, that the team is holding together, and that the thing actually works. I help your companies solve for viability, feasibility, and desirability. No vanity metrics allowed.
Executives
Every executive challenge is a change management challenge. Most leaders approach change in one dimension. Success comes from approaching it in three.
- 01Startups
- 02Cleantech
- 03Biotech
- 04Energy
- 05Bioenergy
- 06Software and computing
- 07Telecom
- 08Nanotech
- 09Agriculture
- 10Pharmaceutical
- 11Medical devices
- 12Robotics
- 13Engineering and hardware
- 14Security and defense
- 15Entertainment
You might be in startup mode.
Steve Blank famously described a startup not as a company, but as a temporary organization searching for a business model that works.
It turns out most of us operate like startups more often than we’d like to admit. A new market, a new leader, a merger, a new initiative: any one of these sends an established organization back into search mode. The org chart says company. The reality says startup.
Every search comes down to three questions. Where are we going? Is everyone on board? Will it actually work? Most teams answer one or two and hope the third takes care of itself.
I’ve spent my career on those three questions. For roughly twenty years, at universities including Berkeley and Rice, I studied why smart teams fail to work together. What I found is that smart, confident people are the ones most likely to skip the search and jump straight to the answer. It’s a recipe for frustration at best, failure at worst.
What works is answering all three questions together, so that direction, people, and execution shape each other instead of competing.
Let me show you what I mean.
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